Can Professional Real Estate Photos Garner A Higher Selling Price?

Can Professional Real Estate Photos Garner A Higher Selling Price?

In the fast-paced world of real estate, first impressions matter more than ever. With the majority of homebuyers starting their search online, the importance of visually appealing listings cannot be overstated. One key element that can significantly impact a property's perceived value and ultimately contribute to a higher selling price is the use of professional real estate photos.

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Cellphone Use Is Not Permitted

Can you spot the difference?

Samsung S9

Canon DSLR

Samsung S9

Canon DSLR

The photos on the left/top were taken on my cellphone. I consider my cellphone to be a nice one, Samsung Galaxy S9, (I know it’s no iPhone). The photo on the right/top was taken on my DSLR camera with a wide angle lens. I think the difference is pretty clear. Cellphones, no matter what brand or how “good” of photos they can take, just do not compare with to a high end camera and a wide angle lens. On top of all that, I’m shooting multiple exposures, blending those exposures in the computer and then editing that final photo. That’s something I don’t think even the new iPhone 11 with it’s 3 cameras can do, at least I hope it can’t or I’m out of a job.

I would love the opportunity to shoot your next listing. Please feel free to contact me and set up your next appointment.

Are Your Photos Yellow?

Click To Enlarge

Click To Enlarge

Color correcting, one way to color correct a photo is with the white balance. White balance is referring to the temperature and the tint of the photo. Temperature controls the blue’s and yellow’s and the tint controls the green’s and magenta's.

Something I see a lot of in real estate photos is the white balance being incorrect and the photo looking too yellow. A lot of this has to do with the lighting in the room. The other factors are the wall color and the color of the furniture in the room. All of these can affect the color balance and the overall look of the photo. The final photo should have the room looking as natural as possible. The way the room looks when you actually walk into it.

When I take photos of your listing I make sure every photo is color corrected. Every photo needs to show your listing in the best possible light and color. My goal is make sure your photos sell your your home.

Does Your Real Estate Photographer Do This?

20190425_155619_JaredBlais_@JBlaisPhoto_JoeyO'Neill_JIHouse_JBP_9027HDR.jpg

My highest priority is making sure you have the best quality photos to sell your listings. Not only is the lighting and the colors of the room important but also the composition. Finding the best angle of the room to show off its features.

One of the biggest things I see in Real Estate photography are the vertical lines not being straight. This makes the room look eschewed. We all know when we walk into a room the corners of where two walls meet, windows and door frames, are always straight. The photos should reflect that as well.

Notice that the doorway on the right and the window on the left are parallel to the edge of the photo. These vertical lines are straight. Super wide angle lens will often distort the edges of the photo causing them to bend. Knowing this, I make sure to keep my vertical lines as straight as possible when taking the photos and make any slight adjustments when necessary in editing. My highest priority is making sure your photos come out looking amazing.